Part of: Scarce licences
Our guidance for mayors, councillors and policy officers: control over coffeeshop policy without unnecessary scarcity.
Download as PDFControl over coffeeshop policy without unnecessary scarcity. The starting question is not how scarce positions should be distributed, but why a municipality creates that scarcity with a numerical cap — and whether that is necessary.
Municipal control remains possible
Municipalities have room to set coffeeshop policy and to steer on public order, the living environment, geographic distribution and the conditions under which coffeeshops operate. We do not dispute that competence. What we do question is the assumption that a numerical cap is the appropriate instrument. A cap is one possible choice within municipal policy discretion, and not the only way to retain a grip on location, distribution and operations.
In the introduction to its guidance the VNG warns that the development of case-law can easily create the impression that it is a given in practice that licences are scarce. On that point the VNG writes literally: “Niets is echter minder waar” (“Nothing, however, is further from the truth”). Licensing systems rest on regulation and policy, and licences are the outcome of explicit choices about the design and implementation of the system. Municipal authorities have policy discretion and may in principle opt for a licensing system or for another form of norm-setting, such as general rules and notification duties.VNG Guidance on scarce licences (2024), introduction, p. 5
That is precisely our starting point: scarcity is not the starting point. The design of the system is a municipal policy choice.
Start with the objective, not with the number
A numerical cap is an instrument with which a municipality seeks to achieve its policy objective. In adopting and applying policy, the general requirements of careful preparation (art. 3:2 Awb), adequate reasoning (art. 3:46 Awb) and proportionality (art. 3:4(2) Awb) apply. What may be relevant there includes the objective pursued with the cap, the facts and circumstances on which it rests and the consequences attached to it.
In assessing proportionality, suitability, necessity and balance may be relevant viewpoints. The Council of State set out its general line on reviewing proportionality in its ruling of 2 February 2022 (ECLI:NL:RVS:2022:285); the opinion of Advocate General Widdershoven of 6 June 2018 (ECLI:NL:RVS:2018:1847) offers an analytical framework for that and is an opinion, not a ruling.
A maximum is a policy instrument, not a policy objective.
Reversing that order — first the number, then the reasoning — makes the cap a starting point instead of a considered choice.
Is the number the cause of the problem?
Where a municipality bases a cap on public order, nuisance or undermining, the link needs to be made explicit. For a convincing substantiation it is therefore relevant which connection exists between the problem identified and the number of points of sale, and why limiting that number can be expected to contribute to solving that problem.
Nuisance is often connected to location, layout, operation, supervision or the surroundings rather than to the number of establishments. Problems around illegal production or supply likewise do not automatically show that the number of tolerated points of sale is too high.
Supply-side problems are not an argument for fewer coffeeshops
Illegal cultivation and illegal supply are closely connected to the back-door problem: sale at the front is tolerated, while supply outside the experiment is not regulated in the same way. Those problems follow from that design, and are not in themselves evidence that the number of tolerated points of sale is too high.
Reducing the number of coffeeshops does not address the supply side. It may push part of demand towards uncontrolled channels — this is not a fixed economic law, but it is a risk that works against the objective municipalities themselves formulate in their coffeeshop policy.
Historically grown caps deserve a fresh assessment
In many municipalities maximum numbers have existed for decades. They were set in the past on grounds of public order, protection of the living environment and the enforceability of local tolerance policy. Some maximum numbers are based on historical policy assumptions, regional guidelines or reference figures that have been in use for a long time.
Those numbers then remained a fixed element of local policy for years. As case-law has developed, the consequences of such a cap can now be considerable. If a municipality caps the number of tolerance declarations, factual scarcity may arise. That scarcity is the result of a policy choice made by the municipality, not of an obligation flowing directly from the EU Services Directive. That is precisely why, before setting or continuing a cap, the first question should be why the cap is needed at all. A historical choice is not automatically a current, objective justification.
The VNG expressly calls a fixed ceiling set by an administrative body in the general interest policy-based scarcity: limiting an activity to a certain number is a deliberate policy choice.VNG Guidance on scarce licences (2024), s. 2.2.1
Applied to coffeeshop policy, this means that a municipality setting its own maximum number must keep visible that the resulting scarcity is partly the consequence of that administrative choice. So do not move straight from “there is a cap” to “how do we distribute?”, but first test the choice for the cap itself.
Population ratios and guidelines are no independent standard
Municipalities regularly refer to a number of coffeeshops per number of inhabitants, or to a historically grown guideline. Such a rule of thumb can offer a first frame of reference, but it is not in itself a legal norm and does not replace a substantive assessment.
A ratio of that kind says nothing on its own about the local situation: visitor flows, regional function, geographical position, existing coffeeshops, the public-order situation and the effects of the current policy. A non-binding guideline does not become a legal necessity through years of use either. The municipality must therefore explain why the ratio is suitable for the current local situation, on which data it rests, and why precisely the resulting number is necessary and proportionate.
Start with the policy choice, not with the distribution
In practice the discussion tends to start too late. Once a cap is taken as a given, the debate quickly moves to durations, selection criteria, lotteries and how available positions should be distributed. This skips an earlier and more fundamental question: why did the municipality opt for a numerical ceiling in the first place, and why is precisely that number appropriate?
In the rulings examined for this dossier the emphasis lay mainly on the legal consequences of an existing capping system. It cannot be inferred without more from those rulings that the substantiation of every existing cap as such has also been assessed. This makes it relevant, when revising coffeeshop policy, to look not only at the distribution of available positions but also at the assumptions on which the cap itself rests.
Do not assume a cap first and then work out how positions should be distributed. Establish first which problem needs solving.
A cap requires current and reviewable substantiation
A municipality that sets or maintains a cap must be able to explain why the restriction is needed, which concrete objective it serves and why the chosen number is appropriate.
Article 3:2 of the General Administrative Law Act (Awb) requires the administrative body to gather the necessary knowledge about the relevant facts and the interests to be weighed. General policy starting points, historical assumptions or a mere reference to existing policy are not sufficient in themselves. It must be made concretely clear on which data the chosen number rests and how it relates to the current local situation.
Article 3:46 Awb additionally requires adequate reasoning. Where a capping system has far-reaching consequences, the reasoning must match the facts and show how the choices contribute to the objectives of the policy.
Finally, Article 3:4(2) Awb requires that the adverse consequences for interested parties are not disproportionate to the aims served. The heavier the consequences for existing businesses, the greater the need for robust reasoning and a visible balancing of interests — including the question whether less intrusive measures would suffice.
The VNG likewise does not treat the ceiling as an implementation detail. In its section on the number of available licences the guidance writes that the number of available rights forms part of the design of the system and must be considered in the light of the interests the system seeks to serve.VNG Guidance on scarce licences (2024), s. 5.4, pp. 34–35
That connects directly to our Awb reasoning. A municipality that maintains an existing cap or introduces a new one must be able to explain which objective it achieves, why limiting the number is suitable and necessary for that objective and why a less intrusive design does not suffice. The number is therefore not a given outside the discussion, but a part of the system itself that has to be reasoned.
A conclusion is not yet a reasoning
Phrases such as “this number strikes a good balance”, “this sufficiently meets local demand” or “this keeps negative effects manageable” may describe the outcome of a policy assessment, but without an underlying analysis they do not yet amount to a reasoning. They state the result, not the reasoning that leads to it.
Adequate reasoning makes that thinking visible: which data were used, which link was established, which alternatives were examined and why precisely this number follows from that. That is what art. 3:46 Awb requires. A policy document that only states the outcome does not allow the council and interested parties to review the assessment.
Look at what actually happens
The necessity of a cap must not only appear from policy documents, but must also be capable of being tested against reality. Where a larger supply has existed for a longer period without the negative effects on which the cap is based demonstrably occurring, that is relevant information for the necessity and proportionality of the ceiling.
Conversely, concrete and documented nuisance may itself provide relevant factual substantiation. The point is not that a cap can never be substantiated, but that policy must rest on current facts and not solely on assumptions. Art. 3:2 Awb requires those facts to be gathered before the decision is taken.
What scarcity does and does not mean
Where a municipality creates scarcity by capping, legal obligations follow. That is not the same as saying the municipality is thereby obliged to redistribute existing coffeeshops periodically.
Case-law on scarce public rights entails requirements of equal opportunity in the distribution of scarce public rights, and of an appropriate degree of publicity that must be offered in good time before the distribution takes place. For capped tolerance declarations the Council of State has moreover held that the consequence of limiting the number of tolerance declarations, whereby they become scarce, is that they must have a limited duration (Heerlen, 30 April 2025, ECLI:NL:RVS:2025:1925).
Heerlen does not thereby say that all existing coffeeshop positions must be periodically redistributed by lottery. How a municipality deals, within its discretion, with the scarcity it created itself requires separate choices and independent reasoning. Our message to municipalities is therefore not that scarcity has no legal consequences, but that those consequences should not be stretched further than case-law supports.
“Other municipalities do it too” is not a reasoning
The fact that many municipalities apply a capping policy does not automatically make such a cap necessary or proportionate in another municipality. Every municipality has its own local situation, population composition, geographical structure, existing coffeeshops, visitor flows and public-order practice.
A reference to the practice in other municipalities may support the reasoning, but does not in itself explain why a particular maximum is appropriate in the municipality’s own local situation. The question remains why a numerical restriction is necessary here and why precisely the chosen number is appropriate.
The policy must also be able to explain itself
The internal coherence of the policy is relevant to the persuasiveness of the reasoning. Where a municipality states in its own policy that tolerated coffeeshops contribute to limiting uncontrolled street dealing or to separating markets, while at the same time wanting to reduce the number of points of sale in order to combat that same street dealing, that combination calls for explanation.
“It is allowed” does not answer “why is it necessary?”
A statutory power, a national directive or a national policy framework may create room to use a particular instrument. That does not automatically make the concrete exercise of that power necessary, proportionate and adequately reasoned.
Competence is not the same as justification.
This matters for references to national frameworks, to the Opium Act Directive and to municipal powers in general terms. We do not argue that a national framework prescribes free establishment; that conclusion does not follow from it. Our message is solely that room to cap is not the same as substantive justification for every local cap. That justification must be provided per municipality and per decision.
Keep the legal instruments apart
An operating licence, a tolerance declaration and the planning admissibility of a coffeeshop are different legal instruments, each with its own framework.
The sale of cannabis is governed by the tolerance declaration. Case-law confirms that this declaration is not a licence within the meaning of the Services Directive. That matters, because municipalities cannot present their choice for temporary permissions or redistribution as an obligation flowing directly from the Services Directive.
The operating licence concerns the running of the establishment and has its own legal framework. The environmental plan, in turn, determines where a coffeeshop is spatially permitted. Precisely by distinguishing these instruments, room emerges for a different design of local coffeeshop policy.
What does the VNG say specifically about coffeeshops?
This distinction is not only our own line. In its general guidance on scarce licences the VNG expressly treats coffeeshops as a separate legal figure, in the section on the delimitation of tolerance.
Section 4.5, “Delimitation of tolerance”, distinguishes between licences and tolerance declarations. Tolerating an activity is, in the system of the guidance, something other than granting a licence for it, and coffeeshops are identified there as their own category.VNG Guidance on scarce licences (2024), s. 4.5, pp. 27–28
On whether EU law applies to the tolerance declaration, the October 2024 guidance is still cautiously worded.
That question has since been answered. In the Heerlen ruling of 30 April 2025 (Council of State, ECLI:NL:RVS:2025:1925) it was held that the tolerance declaration for cannabis sales is not a licence within the meaning of the Services Directive.
We therefore use the guidance for the system and the delimitation, and the Heerlen ruling for the current legal conclusion on the Services Directive. The distinction matters because these instruments are not without more subject to the same legal regime. In particular, the Services Directive cannot be used as a basis for the proposition that the tolerance declaration for cannabis sales must be treated as a licence under that directive.
Norm-setting instead of capping
This brings us to the alternative we put to municipalities. If the aim of coffeeshop policy is to steer on location, distribution, public order, liveability and manageability, it should be examined whether an absolute cap is genuinely required for that.
In practice municipalities already have an extensive qualitative and spatial toolkit: location criteria, distribution rules, distance criteria, operating conditions, requirements protecting the living environment, integrity screening (Bibob), conduct requirements, safety conditions, supervision and enforcement, and spatial norm-setting through the environmental plan. Those instruments address the risks named in coffeeshop policy directly.
If those instruments already address the stated risks directly, which remaining problem can be solved only by an absolute numerical ceiling?
That question connects directly to the proportionality assessment, in which it may matter whether the policy objective can also be achieved with a less intrusive instrument. The instruments listed above can be targeted at the location, the operation or the operator where a problem actually occurs.
Capping
A capping system fixes in advance how many positions are available. The municipality may thereby create scarcity itself, with all the legal consequences that can attach to it — while the number itself must be substantiated as current, necessary and proportionate.
Norm-setting
Norm-setting primarily determines the conditions a location and an operation must meet. The municipality retains control over location, distribution and conditions, without a numerical ceiling as the starting point of policy.
Norm-setting through the environmental plan makes it possible to lay down concretely where coffeeshops are spatially permitted and which conditions apply — for instance on distribution, distance to sensitive functions and the spatial acceptability of a location (cf. Council of State 6 April 2022, ECLI:NL:RVS:2022:1001). The environmental plan and the local by-laws complement one another: the plan governs planning admissibility, while operating conditions can be set and enforced through the by-laws. The mayor retains the powers to supervise and, where necessary, to enforce.
The VNG writes that municipal authorities have policy discretion and may in principle opt for a licensing system, but also for another form of norm-setting, such as general rules and notification duties.VNG Guidance on scarce licences (2024), p. 5
The guidance also makes clear that scarce space in planning law does not in itself, in principle, create a scarce right. The mere fact that an activity requires planning permission does not automatically create a scarce licence. An exception may arise where the spatial plan itself expressly contains a ceiling, or where spatial decision-making is deliberately designed as an instrument for distributing a scarce right.VNG Guidance on scarce licences (2024), s. 2.3, pp. 11–12
We draw a clear boundary from this for our own solution. Norm-setting through the environmental plan is not the same as moving a numerical cap into the environmental plan. It is about substantive spatial conditions that locations must meet — without fixing in advance an absolute number of available coffeeshop positions. A numerical ceiling keeps its restrictive character when it is included in the environmental plan and will also need adequate spatial and legal substantiation there.
This does not mean municipalities can no longer conduct coffeeshop policy or steer. It means a capping system need not be used as a self-evident instrument where the same objectives can be achieved through targeted norm-setting.
An alternative that is put forward deserves a substantive response
Where a concrete, less intrusive alternative is put forward in a policy procedure that may achieve the same objective, it is relevant for the persuasiveness of the reasoning that the municipality responds to it substantively. A general reference to manageability or to the existing policy model explains little. In the assessment of proportionality it may matter whether the policy objective can also be achieved with a less intrusive instrument (cf. arts. 3:4(2) and 3:46 Awb and Council of State 2 February 2022, ECLI:NL:RVS:2022:285).
“Reflect before you begin. If your municipality wants to retain control, that is also possible without scarcity: by norm-setting instead of capping.”
Also look at what already works in practice
In assessing new policy, attention should not be limited to potential new applicants. The factual situation of existing coffeeshops is relevant too. Many coffeeshops have existed for decades, with a fixed location, staff, investments and often a long-standing relationship with their surroundings.
In our earlier letters we pointed out that establishing or relocating a coffeeshop regularly leads to objection procedures and public resistance. Replacing an existing, well-functioning location with a new one is therefore not necessarily an improvement from the perspective of public order, liveability or administrative feasibility. That perspective belongs in the balancing of interests: the principle of equal opportunity does not make the interests of existing operators disappear.
Public order is traditionally used as an argument for limiting the number of coffeeshops, but the argument also works the other way. Existing coffeeshops have often already built a workable relationship with the neighbourhood and local supervisors. In our letters we have therefore drawn attention to the possible administrative and public-order effects of periodically replacing existing, well-functioning locations. Those consequences should be weighed too when asking whether periodic redistribution is genuinely necessary and proportionate.
The guidance notes that offering competitive opportunity is not the only relevant consideration. The VNG mentions, among other things, legal certainty and the principle of legitimate expectations as circumstances that may be relevant to the design of the competitive space, and stresses that such considerations must be made explicitly in the explanatory notes to the by-law, regulation or policy rule in which the system is laid down.VNG Guidance on scarce licences (2024), s. 5.4, pp. 34–35
For coffeeshop policy we consider that the concrete consequences for existing businesses should also be included in the balancing of interests. “Equal opportunity” is not the end point of that assessment: the effects of a new system on existing operations belong visibly in the administrative assessment and in the explanatory notes recording it.
Business succession and continuity are part of the policy question
Many coffeeshop operators have built their business over decades and are now approaching retirement age. Where continuation or transfer is made more difficult by policy, business succession can become practically impossible and accumulated enterprise value — including operators' pension provision — can come under pressure.
Moreover, the disappearance of an existing operator does not affect the entrepreneur alone. The consequences extend to employees and to the continuity of the business. If the position is lost the business may cease to exist, while a new operator does not necessarily have a suitable location available or can open its doors immediately. A municipality that opts for temporary positions and periodic redistribution must genuinely take those consequences into account.
This does not mean a successor is entitled to a transfer of the existing tolerance declaration. What is relevant is which effects the chosen system has on business succession, and whether those effects were included in the balancing of interests.
Certainty for entrepreneurs and regulatory burden
The consequences are not limited to the legal question. Operators who have to compete again for their existing position face new application procedures, evidentiary obligations, costs and uncertainty. Policy changes also regularly lead to objection and appeal proceedings.
This is in tension with the national course on entrepreneurship. The national government agreement aims at reducing regulatory burden, stable and predictable policy for entrepreneurs and faster permit procedures, and records that the business succession scheme for family businesses will not be curtailed. Local coffeeshop policy should therefore also address which additional burden and uncertainty a new system creates, and whether those burdens are genuinely necessary for the policy objective.
If a municipality opts for a cap
We do not claim that a municipality can never opt for a cap. We do believe that this choice must be made and substantiated up front, instead of treating the existing number as an untouchable starting point.
A municipality that wants to cap will have to make clear which concrete policy objective is served, which current facts support the cap, why precisely the chosen number is suitable and why less intrusive measures do not suffice. The consequences for existing businesses, employees, investments and business succession must then genuinely be included in the proportionality assessment. Only after that does the question arise which legal consequences should be attached to the scarcity thus created.
The right order
First assuming a cap and then working out how the available positions should be distributed.
First establishing which problem must be solved, then determining which instrument is necessary and proportionate, and only then assessing which legal consequences follow from that choice.
Checklist: questions on a capping system
- Which concrete public interest does the cap serve?
- On which current facts does its necessity rest?
- What link exists between the number of coffeeshops and the problem identified?
- Why was precisely this number chosen?
- Which other instruments were examined?
- What are the consequences of the system for existing businesses, staff and business succession?
- Which legal consequences are attached to the scarcity created, and on what legal basis?

